The Inbound Marketing Process - Start Generating More Leads from your website Today!
Create and maintain a powerful website
Easy to Navigate
Search Engine Friendly
Easy to Update
An effective website is the hub of all your online marketing and lead generation!
Generate more traffic.
By increasing the traffic to your website. We increase the number of opportunities for visitors to turn into leads.
These services are proven ways to bring new and qualified visitors to your site:
Create blog articles that interest your audience
Blogging creates more pages in the search engines
This means more opportunities for you to be found!
A blog gets you 55% more traffic!
400% more indexed pages are produced by blogging.
We build a following, share your blog posts, and engage in social media conversations
Businesses see 63% increase in marketing effectiveness when using social media.
We identify targeted keywords, optimize your website for those keywords, routinely create keyword targeted content, and build quality links to your website.
46% of daily searches are for info on products or services
20% of monthly Google searches are for local businesses
We create and manage pay-per-click advertising campaigns that drive additional quality traffic to your website.
We optimize your pay-per-click campaigns to generate the most traffic and leads for lowest cost-per-click.
Convert Traffic to Leads
Create attractive offers and calls to action that appeal to potential buyers at all levels.
The Proven Process:
Build landing pages that describe the offer with a form to collect lead information.
Upon completing the form, user will gain access to the offer, receive an autoresponder email, and be entered as a lead on HubSpot.
Place Call to Actions (CTA's) throughout the site to encourage more lead generation.
Levels of Potential Buyers:
What types of offers attract these buyers? - Awareness: Blog Articles, Ads, Web Banners, PR, Articles, Analyst Papers
What types of offers attract these buyers? - Educational offers: eBooks, White Papers, Independent, Articles, Introductory Videos
What types of offers attract these buyers? - Validation offers: Webinars, Podcasts, Seminars, Customer references, Brochures
Ready to Buy
What types of offers attract these buyers? - Sales offers: Request a Proposal, Schedule a Meeting, Presentations, Trials, Demos
Convert leads into sales
- Lead Intelligence - Know which pages your leads view and when they return to your site. Lead scores are generated for all leads so you know who to contact first.
- Segment Leads - Leads are segmented into lists based on the form they completed or information you collect. This allows you to quickly send targeted messages.
- Lead Nurturing - Various lead nurturing campaigns are developed to further educate "Top of the Funnel" leads down to sales.
- Email Marketing - Email marketing is used to send timely messages to all contacts in your system.
- CRM Integration - Integrate a Customer Relationship Management software for an improved sales process and a closed-loop marketing campaign.
*Most Important metrics measured:
- Traffic to Leads
- Cost per Lead
- Leads to Customers
- Cost per Customer
New vs. Repeat Visitors
Traffic from Search
Cost per Click
Audience size and Growth
Sharing and Forwarding
My name is Lissa Anderson I am a full time SEO consultant. I've been doing freelancing,web development,web designing & internet marketing stuff for more than 8 years. Now I am affiliate with one of the world’s largest online advertising company.
I´m offering SEO and SocialMedia Services here on my website too.